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The primary purpose of Goodwill Industries is to provide employment, training, rehabilitation, and opportunities for personal growth for the handicapped and disabled. By the inspiration of religion, through occupational training and useful employment, and by the skillful use of the techniques of life guidance, the handicapped are to be assisted to attain the fullest physical, spiritual, vocational, and economic development of which they are capable.

Secondary Purposes

a. To provide persons of limited means with articles at reasonable prices through Goodwill stores.

b. To conduct religious and social service activities to meet unmet needs prevailing in the communities in which Goodwill Industries and Stores are located.

They Start the Day Singing

Religion, frequently voiced in daily, undenominational morning Chapel, is basic in rehabilitation, the Goodwill Way.

Self-Help for the Handicapped

More than they need sympathy, more than charity, nearly as much as medicine and therapy, the handicapped need opportunity. Given a chance, they have proven their worth even in competitive industry. Goodwill Industries provide that opportunity to work, to learn, to earn. "Not charity, but a chance!"

Goodwill Industries of America is pioneering in social services, pioneering in the still new fields of rehabilitating handicapped people through employment and training. Variations in the standards and achievements of autonomous member Industries are to be expected in such pioneering service.

Methods vary. Programs differ. These variations are, for the most part, notable as advancements upon accepted standards and techniques. However, in every case, from the smallest Goodwill Industries to the largest, the program or pattern of the national organization stands as a challenge, if not actually as a model.

That program, adopted officially by actions of delegate assemblies of member Industries, is summarized in "Ultimate Objectives":

1. A program of service everywhere.
2. A service to all handicapped persons.
3. A complete program.
4. The use of all means of service.
5. The observance of the best standards.
6. The recruiting and maintaining of qualified
leadership.
7. The provision of adequate buildings, equipment, and facilities.
8. The maintenance of good organization.
9. The development of adequate resources.
10. The creation of good public relations.
11. A full movement-consciousness.

Ultimate objectives will not all be realized today, tomorrow. They are a beacon to guide both national and local organizations in the Goodwill Way.

Tremendous progress toward these objectives has been made during 1946. Continued progress is the answer of Goodwill Industries of America and its members to the needs of the nation's handicapped men and women.

ULTIMATE OBJECTIVES

Ideals are like stars; you will not succeed in touching them with your hands. But like the seafaring man you choose them as your guides and will reach your destiny. Carl Schurz.

A Nation's Needs Urge Even Greater Service

As many people as live in Atlanta, Ga., have been fitted with artificial limbs. Twice the number of people living in Texas have heart disease. As many as live in Memphis, Tenn., are spastics. As many as live in the State of Virginia have orthopedic impairments, and of these, as many as live in Norfolk are unable to work. (Kelley Report to 79th Congress.)

1,500,000 Handicapped People Need Goodwill Industries

This Is the Goodwill Way

The collection of useable, repairable household discards is basic in the Goodwill Industries program to give jobs to the handicapped. The "Goodwill Bag" has become a national symbol of the jobs that are latent in millions of articles of clothing, furniture and furnishings discarded in American homes each year.

The "Goodwill Truck" is recognized in cities all over America as a symbol of honest, efficient collection of those discards.

Employment opportunities are provided in cleaning, repairing, and renovating the discards. The development of new materials manufacturing and contract operations to provide repetitive processes and training opportunities is being undertaken by many Industries.

Goodwill Industries provide for their employees those rehabilitation, recreation and religious services needed in enabling the handicapped client to attain full personality development. Often such services are secured on a cooperative basis from other agencies in the Goodwill Industries community.

The final phase of Goodwill activity for the handicapped client is a return to normal living in the community. For the materials taken in, renewed usefulness is also the goal.

Cleaned, repaired discards are sold through Goodwill Stores at prices within reach of low-income families. Store sales and other industrial income provided eighty-two per cent of Goodwill Industries revenues during the past twenty years.

toward ULTIMATE OBJECTIVES
National and Local Progress in 1946

A clue to the progress of Goodwill Industries of America and its autonomous members toward Ultimate Objectives can be found in statistics.